Build credibility: Show your customers that you have an established business. Improve your marketing: Provide customers an easy way to remember and contact you. Protect your brand: Secure the domain name that best represents your business name — and keep it out of the hands of your competitors.

Domain analysis is the process of analyzing related software systems in a domain to find their common and variable parts. Several methods for domain analysis have been proposed. Each produces domain models such as feature tables, facet tables, facet templates, and generic architectures. A generic architecture describes all of the systems in a domain.